Intellectual Property Webinars - Ambush Marketing - Playing by the rules - innovative or infringing?

With global sporting and fashion fixtures now very much back on the agenda, this webinar explores the world of Ambush Marketing and how non-sponsoring brands may look to take advantage of these events to promote their products and services.

We will discuss:

  • The different types of Ambush Marketing
  • What is lawful and legitimate versus activity which could result in litigation

With the Birmingham 2022 Commonwealth Games around the corner, we set out the:

  • Event specific legislation and the legal framework in the UK
  • Practical considerations all brands should be aware of

Date: Thursday 16 June 2022 Time: 12:00pm - 12:45pm

Watch back the webinar here

Please send any questions direct to Simon Barker and Emma Bacon or add them to the form when you register.

 

The content of this page is a summary of the law in force at the date of publication and is not exhaustive, nor does it contain definitive advice. Specialist legal advice should be sought in relation to any queries that may arise.

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